Easy
Website Navigation
Website Design Tips
Website
Design Services
Along with website organization, another
important design factor is creating an easy to understand
navigation for your site. We have seen a huge difference
in website traffic when the design is easy to navigate
vs. hard. Website visitors always, and I mean always,
look at more pages on a site where the navigation links
are easy to find.
We suggest creating a navigation bar in your design
that should be in the same place on every page. Now
that you can create HTML pages, that may seem a little
dull, but it is the best way for your visitors to get
around. Imagine if you were looking in the phone book
for John Smith, but it wasn’t in alpha order but
by age of the individual. You would have to look through
the whole list to find John Smith. The same goes for
websites. The difference is people will leave your site
and look for another. The search engines are filled
with ‘others’.
Also, this helps your visitor get the information they
want fast, within just a few clicks of the homepage.
Plus, by developing individual pages you will decrease
loading times. Just imagine if you had all products
and their pictures on one page, it would increase the
load time significantly.
Don’t forget to include a homepage link in your
navigation bar. That way visitors can always get back
to the homepage, and so can the search engine robots
as they go through your site.
Some designers suggest putting your links at the bottom
of the page so people have to scroll down and see the
entire page to get to the site’s navigation. This
is assuming that; everyone likes what they see on the
page enough to scroll, that they know how to scroll
(you’d be surprised!), and that they are patient
enough to figure it out. Put your navigation ‘above
the fold’ which means visible when the page loads
without scrolling. No matter what business you are in,
there are thousands, if not tens of thousands, of competitors
that are doing a better job on their site than you are.
The back button is your worst enemy. Just to let you
know, only about 10-15% of your visitors will click
past your homepage. And only about 1% will ever come
back. You’ve got to give them what they want on
the first visit!
Should you want a professional web site design, we would
be happy to provide a professional website design quote
for your company. Call us at 888-324-4091
today. We only employ seasoned, professional web designers.
Website
Design Services
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